The Rise of Cobra Commander
It sounds like this live action G.I. Joe movie will be all about origins. Bleh. Let’s hear what Brian Goldner, chief operating officer at Hasbro, has to say.
We all know of the Arashikage [ninja clan], and we all know of Snake Eyes and Storm Shadow, but we need to build that story. We all know the story of Duke, and the story of the Baroness. We know the story of Destro, but do we really? We need to go back and tell the origin story of how you get a Scottish arms dealer, who comes forward in history — how does that happen?
And Cobra Commander. In effect, this is all about the rise of Cobra Commander. For fans, they’re really going to love this, because we take them on a journey. We have to go through the first chapter and then build from there.
Duke, in our story, really represents the pre-1983 G.I. Joe. If those fans that grew up on the 12-inch Army man are looking for where their anchor should be, it’s in Duke; he’s the leader of the team and clearly American.
But the story, just like in the comic books, was a story that took us all over the world. That’s all we were really trying to get at. And everything else that fans have heard, about the early ideas or contemplations, that’s really gone. We’re talking about a story that’s going to take us all over the world, from the desert to under the water, to the mountains to cities. Clearly, the American military is involved, as are other forces. But at the end of the day, the force that matters is the G.I. Joe force, and the Pit, and all the things that relate to that.
Very much like the international focus of the Joes. That’s going to be a refreshing change. I also think that the rise of Cobra Commander could be an interesting twist. It sounds like the plot will follow more closely the early Marvel comics run rather than the television show which is fine. I was a fan of the show, but not so much that I’d want them to treat it as law.
I don’t like the emphasis of origins. If the film is already going to be a Cobra Commander origin film, we don’t need to know where every last person comes from. I’d say by now, pretty much everyone has a general concept of what G.I. Joe is all about. Us old heads grew up with the original, kids these days have that Sigma Six crap which means that parents are, by default, well versed in Joe lore. You could toss off a line or two like, “Well, when I was a young boy in Scotland, my mommy breast fed me until I was fifteen” or something like that, but to spend time with Destro’s origin, then the Baroness, then Stormshadow, then Snake Eyes, then Duke, then Scarlett, well pretty soon you run out of time for Cobra freaking Commander! You need to give your film room to tell the story it’s setting out to tell and if this is Cobra Commander’s rise to power, let it be all about his origin.
Still willing to give it a shot, but it’s starting to sound a bit cluttered.