In light of the recent Superman ruling and now this Stormtrooper mess, reader D-W sends news that the United States Patent and Trademark Office is hosting a National Trademark Expo today through Saturday in Alexandria, VA.

Trademark isn’t the most exciting thing in the world to discuss so anything that can help explain trademark law in plain English is certainly welcome. From the site:

The Expo will feature exciting, interactive exhibits that illustrate the many kinds of trademarks—sound, configuration, color, motion and scent; the history and evolution of trademarks; and appearances by famous trademarked characters including the Pillsbury Doughboy, M & M Candy, Smokey Bear and Sprout. Companies exhibiting at the Expo include Microsoft®, Burberry®, NASCAR®, UPS® and Owens Corning®, and many others.

Trademarks are also important to small businesses, and they will be represented at the Expo by Starmaker Products®–a California-based cosmetic company founded by Anson Williams, who played “Potsie” on the popular 1970s TV series Happy Days. Williams will explain the importance of registered federal trademarks to his company, and will sign autographs.

Ayeeeee! Potsie! Cause when I think trademark, oh yeah, I think Happy Days!

Thanks for the tip D-W!

[Via United States Patent and Trademark Office]

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